Alpian, a first digital private bank aimed at the Swiss mass market, is set to launch later this year, having secured a license and Series B+ funding of CHF 19 million.
Alpian, incubated by Swiss banking group Reyl Intesa Sanpaolo, has obtained its Finma banking license, paving the way for it to launch its alpha version to internal employees before a full public launch in the third quarter.
The startup targets a large demographic in Switzerland – those with investable assets between CHF 100,000 and CHF 1 million.
He plans to attract these affluent clients by using a combination of artificial intelligence and human advisors to create unique portfolios aligned with personal “preferences, beliefs, philosophies and goals”.
In addition to the basic private banking offer, each account will come with a debit card and a multi-currency account. Alpian also invests in the creation of educational content on financial issues via its i-vest platform.
The latest funding comes from Reyl Intesa Sanpaolo’s majority owner, Fideuram – Intesa Sanpaolo Private Banking.
Schuyler Weiss, CEO of Alpian, said: “With the funds raised during the B+ series and with its new status as an authorized Swiss bank, Alpian is well equipped to launch its offering and begin to earn the trust of everyone its future clients.