“Too Hot for Spot and Tot”: PETA launches Redding Ad Blitz


For immediate release:
July 23, 2021

Tapi Mbundure 202-483-7382

Redding, California. – Because Redding was ranked 16e– America’s hottest city, PETA just plastered 60 shopping carts at a local FoodMaxx store with ads warning shoppers that leaving dogs and children in hot cars can quickly turn deadly.

“Temperatures inside a parked car can reach deadly highs within minutes, and an unexpected delay can turn a ‘quick run’ into a tragedy for a dog or child left behind,” says the president of PETA, Ingrid Newkirk. “PETA reminds everyone that the safest place for our most vulnerable family members is indoors, where it is cool.”

Already in 2021, 11 dogs and nine children have died in hot cars across the country. Last year at least 51 animals died from heat-related causes and 112 more were rescued just in time. These figures only include incidents that have been reported in the media, so the actual figures are surely much higher.

Anyone who sees a dog in a parked car should take immediate action: take note of the vehicle’s color, make, model, and license plate number, and hurry to have nearby stores contact the owner. If the owner cannot be found, call 911 and if authorities do not respond, do whatever it takes to save the individual’s life. PETA offers an emergency glass breaker hammer to help you respond to life and death situations.

PETA’s listings are located at the FoodMaxx store at 1330 Churn Creek Rd. The group also placed the ad on grocery carts at a Safeway store in Phoenix, which is ranked as the hottest city in the country. PETA – whose motto says, in part, that “animals are not ours to abuse them in any way” – opposes speciesism, a human supremacist worldview. For more information, please visit PETA.org or follow the group on Twitter, Facebook, or Instagram.


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